Monday, September 8, 2014

Does Face-to-Face Interaction Promote Honesty?

Originally published by .


why-we-lie I listen to a lot of audiobooks while traveling. But sometimes I want something less lengthy than a full book and so I turn to podcasts. Recently, I was on a plane and turned on an episode of the NPR TED Radio Hour podcast on Why We Lie . It’s an interesting and wide-ranging look at all the reasons we lie and the research that’s been done on identifying liars. Some of it we have covered on the blog and some of it was new to me. But it was an enjoyable way to spend an hour in the middle seat of a sold-out plane.


So when I saw the research report that inspired this blog post, I wondered just how differently these researchers would perceive deception from the more entertaining TED speakers (who, in some cases, were also researchers). Today’s researchers say having a face-to-face interaction promotes honesty. And they didn’t look at face-to-face interactions where there was back and forth conversation. Instead, they did a simple hallway face-to-face where two research participants exchanged a paper form indicating their gender and age (and were then more honest with each other during the experiment than the participants who did not have that face-to-face experience).


Researchers recruited 297 participants (148 were male) to participate in a task with another research participant. In the task, participants were informed that they would “engage in a one-shot strategic game with another research participant and that their payment would depend on the choices made by both players”. Participants then circled their gender and age on a written introduction form and either saw the other participant in the hallway as they exchanged introduction forms or were informed the experimenter would deliver the introduction form to their research partner. Then the individual participants chose whether they would send a truthful or deceptive message to their partner. (The message was telling the partner to choose one of two options because it would result in their being paid more money for participation in the experiment. The participant could either tell the truth or instead, send a message that was false to their partner.)


The research found that those participants who looked at another research participant (even without speaking) were more honest than those who did not see the other participant (since the form was ostensibly delivered by the experimenter).


While this research offers a feel-good answer that we want to believe (when people look at you, it’s harder for them to lie), not all researchers agree with it. It’s an interesting example of how research can find many different things even when researching the same topic. The TED Radio Hour podcast offers a variety of findings, some of which will surprise you (like, we are more honest in email with people we know than we are when on the phone).


When you listen to the podcast, you’ll hear Dan Ariely talk about how introducing some (even small) amounts of moral accountability can increase honesty but there is a slippery slope to which all of us are susceptible. In another segment, Pamela Meyer talks about how to spot a liar and how we practice various lying strategies throughout our lives. Jeff Hancock talks about whether technology makes us more honest or not, while Michael Shermer tells us why we believe in unbelievable things. Finally, Eric Mead talks about how magicians help us see reality in a very different way. Overall, it’s a quick and easy way to get a diverse understanding of what we now know about deception. The information is not all consistent, but it is consistently interesting.


Van Zant, A., & Kray, L. (2014). “I can’t lie to your face”: Minimal face-to-face interaction promotes honesty Journal of Experimental Social Psychology, 55, 234-238 DOI: 10.1016/j.jesp.2014.07.014


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