Tuesday, September 1, 2015

The Importance of Having a Terms of Use Agreement for Your Website and eCommerce

Originally published by Klemchuk LLP IP Blog.

A terms of use agreement serves as a contract between a website operator and a website user, essentially allowing the operator to set ground rules for the website’s use. These agreements have become a near-necessity for website operators because they help show that users understand how they are permitted to interact with the website and that they have agreed to adhere to those parameters of interaction. Thus, any company with an online presence should consider including a well-crafted terms of use agreement for several reasons.

The Agreement Can Help Protect Your Website’s Content
Within a terms of use agreement, the operator can inform users of how they may use the website and how they may not use a website. Further, if the website allows account registration, the agreement may includ…

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